With Google’s launch of smart speaker “GOOGLE HOME” many predicts it will outcast Amazon Echo.
Unlike Echo’s cylinder shape ; Home come in vase shape smaller than Echo looks more friendly with home environment.
Why Home having edge over the Echo is Google already have plenty of services to integrate with the smart speaker.
Google Assistant will take the place of Alexa of Echo that has been already with Google since 2012 as voice assistant.
While Amazon having Prime Music and Spotify; Google has its own Google Play Music that offers integration with Google Cast ecosystem which include Spotify, Pandora, iHeart Radio.
As Google already owns Nest which controls a number of home automation devices, its not a big thing for Google Home to reign the market.
Besides , the biggest search engine Google will provide best choices to the orders given to Home; Just tell to Google voice assistant.